Holiday greetings for clients
A well-written end-of-year message strengthens your client relationships. Here are messages for every type of client and tips to make them sound personal.
The holiday greeting is one of the few times a year you write to clients without selling anything. That's why it works: it's a simple way to say thank you and remind them you're there.
The risk is sounding like a mass email. Here are six messages, from the most formal to the friendliest, plus tips to personalize them without spending hours.
Tips before you write
- Send it in the first half of December, before inboxes fill up and people go on vacation.
- Use each client's name and, if you can, mention something you did together this year.
- Don't sell: no offers or discounts in the same message.
- Respect beliefs: if you're not sure whether they celebrate Christmas, "happy holidays" is the safest choice.
- Sign with a person's name, not just the company name.
6 holiday greeting messages for clients
1. Formal
Dear [name], On behalf of everyone at [company], thank you for the trust you have placed in us this year. We wish you happy holidays and a prosperous [year]. Sincerely, [Signature]
2. Friendly
Hi [name], Before the year ends, we wanted to thank you for trusting us. It's been a pleasure working with you these past months. Wishing you happy holidays and a [year] full of great projects 🎄
3. With a memory from the year
Hi [name], This year was special thanks to projects like [project]. Thank you for choosing us. Happy holidays, and see you in [year]!
4. For suppliers and partners
Hi [name], Thank you for being part of our year. Without your work, [achievement] wouldn't have been possible. Wishing you happy holidays and a great [year].
5. On WhatsApp
Hi [name]! 🎄 Everyone at [company] wishes you happy holidays. Thanks for trusting us this year. See you in [year]!
6. With holiday hours
Hi [name], Thank you for a great year. Just so you know, we'll be closed from [date] to [date]; for urgent matters, email [email]. Happy holidays!
Personalize them in seconds with a shortcut
Writing a personal greeting to every client takes time. With NexoPad you save your message with a shortcut like /holidays and variables for the name, the year and the reason you're thanking them.
When you type the shortcut in your email, NexoPad asks for those details and writes the full greeting. You just add, if you like, one sentence of your own for each client.
Frequently asked questions
When should I send holiday greetings to clients?
In the first half of December, around the 15th at the latest. A digital message can go out a little later.
"Merry Christmas" or "Happy holidays"?
If you know your client well, either works. If not, "happy holidays" includes everyone.
Can I use it to offer a discount?
Better not in the same greeting: it comes across as advertising. If you want to make an offer, send it in a separate message.
What about the team or colleagues?
You can use a warmer tone and mention the year's achievements. For team messages in chat, see our guide to quick replies in Slack and Teams.
Published on October 11, 20266 min read
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